Some marketers know their craft. Noble’s Marketing Manager knows how to do magic for magicians. A former sommelier turned digital strategist, William brings the same precision he once used in five-diamond restaurants to crafting Noble’s market presence—whether he’s 30,000 feet up designing five-year plans or deep in the trenches of campaign analytics.
At Noble, William orchestrates the agency’s go-to-market strategy as a trusted leader in creative digital performance marketing. With expertise spanning SEO, paid media, social strategy, and content development, William crafts compelling narratives that showcase Noble’s unique value proposition. His data-driven approach to thought leadership, outreach and brand visibility ensures Noble’s expertise shines through every channel.
William’s path has been anything but conventional. From pioneering social media strategies as the creator of the first-ever NCAA “tweetcast” to scaling his own guerrilla marketing agency, he’s built award-winning campaigns for gaming and hospitality brands, developed innovative social media management systems and turned market gaps into business opportunities—always staying one step ahead of digital trends.
His dual career in hospitality and digital marketing—including roles at prestigious restaurants like Spago and Aureole and an education at the Culinary Institute of America—gives him unique insight into creating unforgettable experiences, whether digital or dining.
Beyond the strategy sessions, you’ll find William putting his sommelier skills to work blind-tasting wines, or spending hours in his happy place—a café with a perfect croissant. A Venice, California native who’d rather skip the snow, he’s usually planning his next Santa Barbara getaway with his three daughters, unwinding in the hot tub or walking under the trees with his dogs Cleo and Cali. And if you’re looking to catch a Golden Knights game, he’s your go-to guy.
- Google Google Analytics Certified
- Google Google AdWords Certified
- Google Google Ads Shopping Advertising Certified
- LVIMA LVIMA Volunteer of the Year 2018
- Facebook Facebook Blueprint Certification
- HubSpot HubSpot Inbound Marketing Certified