Joe Hopper

Senior Performance Marketing Manager Joe Hopper has never been shy about taking the first step, whether it’s leading a digital campaign or being the first one out on the dance floor. With years of experience running ad campaigns, site launches and analytics, Joe helps clients meet their goals and drive awareness for destinations.

His career path has taken him through Reno’s casino industry, consumer appliances and multiple agencies, giving him a broad perspective across B2B SaaS and tourism marketing. That mix led him back to Noble for a second stint, where he now concentrates on managing digital ads for both travel and tech clients.

Joe grew up in northern Idaho and went to the University of Idaho, where he studied advertising. After a study abroad program in Spain, where his cohort of classmates were from UNR, Joe found his way to Reno and has been here ever since.

Outside of work, Joe enjoys spending time with his wife and two kids while fitting in hobbies like running, gaming and impressive home projects like remodeling his own kitchen! He’s also a loyal Seattle sports fan and a firm believer that popcorn should always be eaten by the bowlful.

Whether he’s building bunk beds or ad strategies, Joe approaches every challenge with patience, curiosity and a knack for finding the right solution.