Noble Studios to Breathe New Life into the University of California’s UCnet
Noble Studios recently wrapped up a pivotal website redesign project for the University of California's (UC) systemwide site, UCnet. The extensive redesign brought a fresh look and enhanced functionality, setting the stage for an invigorated user experience.
What is UCnet?
For those unfamiliar, UCnet serves as the University of California’s primary resource hub for staff, faculty, retirees and prospective employees. The website disseminates systemwide news, compensation, benefits info, professional development resources and more.
Despite its crucial role, UCnet hasn't seen a major update since its creation over a decade ago. Recognizing the need for a transformation, UC selected Noble Studios to spearhead enhancements to UCnet's functionality, usability and overall user experience.
Enhancing the Human Experience
The strategy? A focus on crafting a modern, accessible and user-friendly website aligning with UC’s other platforms. This mission centered on boosting the user experience, enabling informed benefits decisions and promoting professional growth.
As Jarrod Lopiccolo, Noble Studios' CEO, says: "This project let us align our creative digital marketing philosophy with UCnet's strategic goals. We're thrilled to have delivered a platform that enhances engagement."
The Blueprint for a Successful Revamp
The redesign process carefully balanced the needs of UCnet's varied audiences. Extensive discovery and research unpacked key user personas like retirees and prospective talent. This informed an experience centered on accessibility, clarity and aesthetic appeal.
Strategies tailored to senior users included simplified navigation and enhanced legibility to aid those with vision impairments. At the same time, a modern visual design struck a tone equally relevant with younger demographics, essential for talent recruitment.
Development then activated these strategic plans. A flexible CMS now enables streamlined content updates. Code adheres to modern web standards for security and responsiveness.
Rigorous project management facilitated collaboration across UC stakeholders and the Noble Studios team. This comprehensive approach resulted in a future-ready UCnet that serves UC's diverse audiences while reflecting its innovative employer brand.
The successful completion of this ambitious redesign marks another achievement on Noble Studios' journey. We're honored to have partnered with UC again to create an elevated digital experience.Ready to transform your online presence? Let’s connect!